Marketing News

Peter Thomas Roth Links with Listrak to Expand eCommerce Platform

Following the successful migration to Shopify Plus, Listrak and Peter Thomas Roth will power enhanced personalized connections with consumers.

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By: Lianna Albrizio

Associate Editor

Peter Thomas Roth is partnering with Listrak, a leading cross-channel marketing platform, to further expand its ecommerce platform and personalize customer communications. Listrak and Peter Thomas Roth will collaborate closely to drive growth across the brands’ domains. The announcement follows the successful transition of the iconic brand’s domains – peterthomasroth.com, junejacobs.com and naturallyseriousskin.com – to Shopify Plus, in partnership with Listrak. As ...

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